The Fortune India

Red Scooter Zooms Ahead, Offering Branding Solutions to the Retailing Sector at MFW & IGTF

In 2018, two enterprising minds, Mr Girish Sharma and Mr Vinayak Erva, identified a gap in the garment industry: a lack of accessible and comprehensive branding solutions. Leveraging their individual experience in garment manufacturing and marketing, they established Red Scooter Events, an event agency dedicated to empowering brands in the retail sector.

For several eminent clients, Red Scooter has been the one-stop destination for brands, offering a wide spectrum of services including social media marketing, photography services, and more.

The company’s portfolio boasts collaborations with over 150 brands and a trajectory of further expansion. Red Scooter’s ethos revolves around blending versatile room and banquet layouts, enabling the seamless accommodation of multiple brands under one roof. 

A testament to Red Scooter Events’ prowess in conducting impactful events lies in the recent success of IGTF and MFW Chapter 6 that took place on 29, 30, and 31st of January, 2024.

These are the nation’s largest MENS b2b exhibitions. Red Scooter doesn’t allow all but only leading brands with major potential to join this summit.

More than 150 brands participated at the event in MMRDA ground along with 7000+ retailers visiting the exhibition during all three days. Furthermore, brands like Lawman, Integriti, Cookyss, FFREAK, Grammer, Yaaron, and many more participated at the expo, marking this as a definitive showcase of the burgeoning b2b men’s garment segment.

With a string of successful endeavours, including the recently concluded MFW and IGTF events, Red Scooter Events continues to reach a wider audience and create awareness for the upcoming seasons.

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