In an exclusive conversation, Sahil Luthra, Founder & CEO of Vijayan Trishul Defence Solutions and S L Investors and Developers LLP, shares his vision behind land banking, why patience pays off in real estate, and how a people-first approach is shaping the future of Delhi and Greater Noida’s urban landscape.
1. What inspired the decision to focus on land banking, and how do you foresee the role of land investments evolving in the coming years, especially in the Delhi and Greater Noida regions?
The decision to focus on land banking through S L Investors and Developers LLP came from a strong belief in long-term, strategic investment. In cities like Delhi and Greater Noida, land is not just limited — it’s shaping the future of infrastructure, residential needs, and urban growth. By holding land in key locations, we’re able to anticipate upcoming development trends and contribute to projects that support sustainable urbanisation. As these regions continue to expand, land banking will play a vital role in meeting the rising demand for planned, responsible development.
2. S L Investors and Developers LLP takes a patient approach to investment and development. Could you walk us through a recent project where this long-term approach has paid off, and what factors contributed to its success?
One of our most rewarding examples is the transformation of a residential patch in Greater Noida. Rather than rushing into development, S L Investors and Developers LLP invested time into understanding the area’s future growth potential, connectivity plans, and environmental impact. This allowed us to take a phased approach, ensuring proper infrastructure, sustainability features, and value for both investors and the community. That patience paid off as the land became highly sought-after, and we were able to deliver a project that stood the test of time.
3. How do you ensure that the land you’re acquiring and developing will not only meet future growth needs but also address the requirements of the community and local environment?
At S L Investors and Developers LLP, every land acquisition is backed by careful research and a long-term vision. We consider future zoning changes, infrastructure development, and local planning policies. But beyond that, we look at the community — what kind of spaces are needed, how development will affect people living nearby, and how the environment can be preserved. Our goal is to add value, not just in terms of real estate, but to the quality of life and sustainability of the area.
4. In an industry often driven by short-term profits, what sets S L Investors and Developers LLP apart when it comes to prioritizing long-term vision and community-centric planning?
We’ve always believed in building with purpose. S L Investors and Developers LLP is not here to flip land or chase trends — we’re focused on stability, vision, and community impact. What sets us apart is our willingness to hold land until the timing, market, and planning align for the best outcome. We work closely with local stakeholders and take community input seriously. That long-term, people-first mindset is what keeps us grounded and different in a fast-moving market.
5. As the leader of S L Investors and Developers LLP, how do you balance the strategic need for growth with the commitment to responsible and sustainable development in the highly competitive real estate market?
Balancing growth with responsibility starts with having the right foundation. At S L Investors and Developers LLP, we work with land that is Luthra family-owned, which gives us the flexibility to think long-term and avoid rushed decisions. This allows us to plan projects more thoughtfully — keeping sustainability, community needs, and future growth in mind. In a market that often chases quick results, our focus has always been on building something lasting and meaningful.
